Discover what it takes to build a Microsoft Partner of the Year entry that stands out, proves impact, and gives judges a story they can remember.

This eBook unpacks the shift between the 2025 and 2026 awards landscape, revealing why strong delivery, polished writing and AI alone are no longer enough to win.

With more than 4,600 entries submitted globally in 2025 and only around 3% going on to win, Microsoft Partner of the Year has never been more competitive. The strongest entries now need to demonstrate measurable business impact, AI transformation with proof, Marketplace maturity, co-sell momentum, customer advocacy and clear alignment to Microsoft priorities.

Don’t leave your submission to the final rush. Download the full eBook now to understand what Microsoft is really looking for in 2026, where partners often fall short, and how to shape an entry that ensures you get that winning feeling.

What does this eBook cover?

  • The key shifts between the 2025 and 2026 Microsoft Partner of the Year Awards
  • Why AI adoption alone will not be enough to stand out this year
  • How Marketplace, co-sell influence and commercial outcomes are becoming stronger strategic signals
  • Why vague claims such as “improved productivity” or “enhanced security” weaken award entries
  • What Microsoft wants to see from partners that help them win, not just deliver projects
  • Why the best entries are built around proof, positioning, emotional connection and stories Microsoft can retell
  • The five truths the strongest partners understand before they start writing
Download this resource!